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"Apply Evolutionary Theory to Manage Your Career", by Isaac Cheifetz, Minneapolis Star Tribune, November 8, 2004

Can the principles of evolutionary biology be used to guide our careers? I pose the question strategically, rather than for those who suspect that monkeys in the executive suite are playing dice with their destiny.

For a select few, rising to the senior ranks appears to take place consistently and seamlessly. But many aspiring executives run into invisible barriers as they navigate the corporate hierarchy.

How should an aspiring senior executive look at their career, especially if they feel they have the qualifications to rise, yet seem stuck in middle management?

At a certain point in a career, there is less definition around climbing an organizational pyramid. At the upper reaches, there is hardly a pyramid at all. The qualifications for a director-level role are obvious compared with those of a CEO.

This is where evolutionary biology enters the picture. In the 1970s, Stephen Jay Gould, a Harvard University paleontologist who died in 2002, proposed his "Punctuated Equilibrium" theory of evolutionary development.

Gould, also known for his column in Nature magazine and a guest appearance on the Simpsons, theorized that species do not evolve in small consistent steps, as previously thought. Instead, evolution tends to be characterized by long periods of relative inactivity ("equilibrium") that are "punctuated" by changes in the environment, leading to episodes of rapid, revolutionary development.

Career Punctuated Equilibrium

I've observed a dynamic resembling punctuated equilibrium with some frequency in the careers of executives I work with. Usually, their careers take off quickly, but seem to stall after 15 years or so. They feel frustrated and are tempted to leave their organizations and seek opportunity elsewhere.

Most often, I counsel such individuals to stay where they are. Just as in evolution, they are often on the verge of breaking through to the next level, if they stay focused and do some hard, unsexy but necessary work.

Sometimes of course, such executives have hit a dead end in their organizations or even in their careers. How can an executive distinguish between a career that is moving upward in a "punctuated equilibrium" style and one that is actually stagnating? Here are four critical factors:

• The job you are doing is substantive, even if it isn't glamorous.

• The organization is of major-league quality, even if it isn't a winning team. The organization is usually a large one.

• The role has general management responsibilities, with lots of learning curve for senior executive critical skills. P&L and leadership responsibility are examples.

• The executive still has visibility to and support of the senior executive team, even though the rewards seem inadequate.

Here are three real-life examples of senior executives I've known a long time, who have taken alternative paths to senior leadership:

Dominic. A bright, entrepreneurial executive, he started out in the computer services industry, where he was in charge of product development for several human capital start-ups. At one of them, he was made chief operating officer just as the firm contracted from hundreds of employees to dozens, leaving him the task of laying off several hundred people.

It was as unpleasant a corporate role as could be imagined, but it gave Dominic invaluable seasoning. Combined with the innovative skills he already had, he was ready for his next job, running a large division of a big publishing business

Matthew. After 10 years at a global management consultancy, Matthew had state-of-the-art experience managing Fortune 100 client projects and building new outsourcing businesses. Yet the eclectic nature of his experience had slowed his growth on the track to a partnership. He felt frustrated, and he was tempted by various dot-coms that would have been glad to have him.

Instead, Matt stayed at the firm three more years, wearing a variety of hats in starting new service bureau businesses, and consulting on merger and acquisition activities. He was rewarded by being recruited to a big outsourcing vendor, as vice president of operations.

Gretchen. A cerebral and driven IT executive, Gretchen had gambled on several start-ups early in her career. After 10 years, she was a senior manager at a third-tier software company.

Rather than try again to hit a home run, she joined a very large computer vendor that was facing serious challenges in the IT market. The culture was not the entrepreneurial sort Gretchen preferred, but she made the most of the opportunity and distinguished herself by her hard work, strategic ability and positive personality.

She was promoted to vice president in three years and rotated among a variety of executive roles in an organization where she had few peers. After seven years in the company, she was hired into a senior executive role by a very large not-for-profit organization, where she plays an important role in designing future strategies and manages several thousand employees.

Bottom line, there are never enough top leaders. If you are growing in your role, and the right people know it, you'll probably get a chance at the brass ring in the long term.

 

Read Articles - The Commerce Chain, Isaac's monthly column on Business and Technology Trends, in the Minneapolis Star Tribune.

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